A multilingual WordPress and WooCommerce website for SHOWA, a global manufacturer of industrial and medical protective gloves, published in 18 language and region versions.
- TypeMultilingual product website
- IndustryProtective gloves (PPE)
- MarketsEurope, the Americas, Australia and South Africa
- PlatformWordPress + WooCommerce + WPML
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Project overview
SHOWA sells a large range of specialist gloves to businesses in many countries. The website has to help buyers find the right glove for a specific hazard or industry, in their own language and region, and then request samples or speak to a specialist.
Website structure
- Main sections: SHOWA Gloves, We are SHOWA, Sustainability, Sentinel, Catalogue, Technologies and Newsroom
- Find gloves by hazard: Chemical, Cut, General purpose, Heat, Cold, Impact, Antistatic, Liquids, Medical and Single use
- Find gloves by industry: including Food, Automotive, Engineering, Healthcare, Electronics, Railways, Metallurgy and Utilities
- Regional sites: 18 language and region versions, from European English, French, German and Dutch to North American, Latin American and Australian editions
Key features
- Multilingual, multi-region site built with WPML and WooCommerce Multilingual, with a language and region switcher
- Product finder by hazard and by industry, plus site search
- Product highlights carousel with key features and a product compare option
- Sample requests and Sentinel hand-protection survey requests from campaign banners
- Newsroom with articles on glove technology and safety
- Contact and newsletter sign-up forms, with cookie consent management
Technology
- WordPress and WooCommerce
- WPML and WooCommerce Multilingual
- Custom theme
- Contact Form 7
- Slick carousel and AOS scroll animations
- Google Site Kit